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Case Study: Blue Delta

Bold Metrics Virtual Tailor Created a Fast and Accurate Online Fitting Process for Jeans

 
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6%

Net Return Rate

blue delta model wearing jeans

The Challenge: Fit Deep Dive

Traditionally, Blue Delta Jeans required 16 body measurements from every client to make a pair of bespoke jeans, and these measurements were taken in person using a measuring tape, creating a high-friction, time-consuming process that limited scalability.

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