How Workwear and Uniform Brands Are Driving Conversion and Reducing Returns with AI-Powered Sizing.

Sizing in uniforms and workwear presents unique challenges due to the need for durability, consistency, and functionality across diverse body types and job roles. Uniforms must fit a range of body shapes comfortably, but standard sizing often falls short, especially as different roles require varied fits. Workwear materials are typically rugged, which can limit stretch and flexibility, making it difficult to achieve a tailored fit. Additionally, the lack of standard size charts across brands further complicates the issue, leading to high return rates and a demand for customized sizing solutions to ensure both comfort and performance on the job or in the classroom.