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The Brand

DXM is transforming the apparel industry with an open SaaS platform that allows localized, on-demand manufacturing. Brands, retailers, and creators use the DXM platform to offer highly individualized apparel, footwear, and more to build brand loyalty while eliminating unnecessary waste.

Tapping into the virtual tailoring that Bold Metrics offers allows DXM customers to be size-inclusive, something that many in the industry struggle with when balanced against excess inventory issues. MTO and Customization can only work if brands can access "fit" data and tools. This is where the collaboration with DXM and Bold Metrics can help shape industry change.”
Josh Boddiford, CTO, DXM
image of tan Carhartt pants with DXM and Bold Metrics
THE CHALLENGES

DXM's biggest challenge was streamlining the clothing manufacturing process from the supply chain to the consumer. DXM dove deep into the clothing industry, how clothing is designed, and how that translates to manufacturing.

DXM visited clothing brands and learned about how tech packs convey the design and details of a product and how the digital patterns for those products are created. They toured many manufacturing facilities to learn about the people, processes, and equipment that work in unison to make these complex garments.

A crucial aspect of this process was pairing consumer body data with garment information to provide the right size and fit to the end user. 

Proven Results

100 %
Customized Experience
THE SOLUTION

The DXM customization software can integrate directly into a brand's website, like they do for Carhartt, to ensure a seamless user experience, or they can fulfill custom orders from their site. Either way, fit and sizing are a crucially important part of the process. The personalized fit experience addresses customer demands for a wider range of sizes and customized fit options. With Bold Metrics powering the fit experience, customers can access made-to-order customizations from their favorite brands.

Unlock the Power of Body Data

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