In partnership with Bold Metrics, Mizzen+Main launched the Shirt Finder—a simple, personalized quiz that gathers a few key details from shoppers to recommend the best size for them. Here are some fun facts:
- Since its launch in July to early October, over 5,200 people have used the tool to find their best fit.
- In September alone, the Shirt Finder achieved a 32% engagement rate!
- Most impressively, this has resulted in a 7% increase in total revenue.
By leveraging AI-driven body data and creating digital twins for shoppers, the tool ensures that every recommendation is highly accurate, leading to fewer returns and more satisfied customers.
-1.png?width=500&height=500&name=Square%20icons%20(1)-1.png)
.png?width=1080&height=1080&name=Bold%20Metrics%E2%80%99%20digital%20twin%20technology%20helps%20some%20of%20the%20worlds%20biggest%20bands%20increase%20conversion%20and%20AOV%2c%20reduce%20returns%2c%20optimize%20their%20customer%20experience%2c%20and%20boost%20brand%20loyalty.%20(2).png)
-1.png?width=200&height=358&name=Models%20for%20Social%20Proof%20Module%20(2)-1.png)
