Case Study
How Fire-Dex and Bold Metrics help Firefighters get fitted fast.
The Challenge: Streamlining Firefighter's Sizing
Traditionally, sales reps drive up to 4 hours to a fire department for a fitting that takes 2 to 3 hours on-site. Repeat sizing sessions were often necessary due to “stragglers”. Which means an inefficient doubling of travel, and extra time required for fittings.
They trust us
Bold Metrics has been a key driver in improving our ecommerce performance. By helping customers make more confident sizing decisions, we’ve significantly reduced return rates and seen a clear lift in both AOV and conversion rate. Their flexible API has also allowed us to build custom experiences and capture valuable first-party data to better serve our customers.
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Natalie Shaddick,
VP of eCommerce, Mizzen + Main
Fit is critical across the apparel universe, regardless of whether you're making casual or custom, tailored outfits.
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Drew Cook,
CFO & Head of Operations, Pact
