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How Online Suiting Brand Eph Apparel Uses AI To Grow Conversion

Eph Apparel's virtual fitting experience uses AI to accurately and quickly determine over 50 unique body measurements for its custom suiting.

Smart Size Chart™Virtual Tailor™
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Proven Results
50+
Unique Body Measurements
100%
Customized Experience

Headquartered in Winnipeg, MB, Eph Apparel Inc. has become one of Canada's fastest-growing custom menswear companies, offering customers the opportunity to customize their own quality suits, shirts, formalwear, and accessories at a reasonable cost.

The Challenges

Eph apparel relied upon in-person measurements which limited the brand's ability to scale effectively while providing accurate measurements.

The Solution

Leveraging the industry leader in AI digtial twin technology, Eph Apparel now creates custom suiting for customers without the need for in-person measuring or a time-consuming fit process.

Customers answer a few easy questions for Bold Metrics' best-in-class AI digital twin technology to determine 50 individual customer body measurements.

Unlock the Power of Body Data

Request a Demo