Tailored Brands is a leading omnichannel retailer that helps people love the way they look and feel for their most important moments by delivering personalized products and services through a convenient network of stores and e-commerce sites. Their brands include Men’s Wearhouse, Jos. A. Bank, Moores, and K&G Fashion Superstore.
The Contactless Fit® experience was rolled out as part of a broader company initiative to remove the friction of in-person measurements.
Contactless Fit® has seen size determination accuracy above 92% and has been instrumental in helping customers get the right size the first time.
In just a few easy questions, Bold Metrics digital twin technology accurately determines over 50 individual customer body measurements in under half a second, helping store staff fit customers efficiently.
Contactless Fit® means that customers do not need to step into a fitting room — increasing ease and convenience for shoppers creates a better retail experience that boosts conversions and leads to happier, more satisfied customers.