Webinar: Investing in AI Sizing
How Shopper Body Data Drives Revenue and Improves Operations
Even if there was standardized sizing across fashion brands, finding clothes that fit perfectly would still be a constant frustration for consumers and their varied body types. Poor fit is also a main reason for retail’s billion-dollar returns problem, as 52% of apparel items are returned due to size/fit issues, contributing to tied-up inventory and cash flow, not to mention excess shipping emissions and waste.
What if brands could use AI to help their customers find their true sizes—incorporating fit preferences—without clunky measuring tools or privacy issues? What if that body data could be funneled back to an AI-driven platform that could foster better design accuracy and assortment planning? Well, the future is now.
Watch the webinar to learn:
- /01How brands can utilize customer sizing information and demographic preferences to their advantage
- /02How sizing data can be used to optimize processes across an operation
- /03How sizing data can boost a brand’s sustainability initiatives
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